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Home Metaverse

The tap-to-earn era is over: a new phase in Web3 games

Digital Pulse by Digital Pulse
May 6, 2025
in Metaverse
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The tap-to-earn era is over: a new phase in Web3 games
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Telegram-based Web3 video games are leaving the unsustainable tap-to-earn mannequin behind and evolving into social, enjoyable, and interactive experiences. Notcoin, one in all 2024’s most distinguished Web3 gaming tasks, has declared that the tap-to-earn style has “in all probability died” as Web3 video games shift towards extra participating codecs.

Throughout Dubai’s Token2049 occasion, Notcoin co-founders Sasha and Vladimir Plotvinov, alongside NotGames’ Head of Design and Product Uliana Salo, spoke with Metaverseplanet in regards to the state of Telegram-based Web3 video games. Vladimir defined that builders are exploring new genres as a result of tap-to-earn gamers rapidly lose curiosity.

“You’ll see various kinds of video games as a result of tap-to-earn video games have in all probability died; they’re not sustainable,” he stated.

In 2024, Notcoin grew to become one in all Telegram’s hottest tap-to-earn titles, attracting over 30 million customers inside three months of launch. In a earlier interview, Sasha attributed this development to the sport’s capacity to “resolve” the problem of onboarding Telegram customers into crypto.

As Telegram video games boomed in 2024, gamers would “farm” tokens in a single challenge after which transfer on to the following. Sasha advised Metaverseplanet:

“Customers who come simply to farm tokens are motivated solely by incomes. However in video games, it’s extra about having enjoyable, taking part in with buddies, and being a part of a gaggle.”

She famous that the primary wave of Telegram video games lacked this social aspect, although she believes Web3 nonetheless has an important position within the platform’s gaming ecosystem.

Sasha added that Telegram video games at the moment are shifting away from pure token farming fashions. In these new experiences, the Web3 economic system turns into an “add-on” moderately than the core worth proposition. Nevertheless, she cautioned that this transformation might take time—Telegram doesn’t but have “actual video games,” however she stays optimistic in regards to the future.

How is AI bettering Web3 sport improvement?

Vladimir advised Metaverseplanet that AI and Telegram are making it simpler for Web3 builders to create video games. He famous that AI instruments assist builders write code extra rapidly and effectively:

“It saves time. My supply velocity has elevated. I write code quicker than normal as a result of I save time on different routine duties.”

Nevertheless, he emphasised the necessity for warning when utilizing AI in tasks:

“You should be very cautious and have the experience and expertise to know how the API works, how parts join, and the way it will scale underneath heavy person masses.”

Telegram Web3 video games set for exponential development

Regardless of the assumption that tap-to-earn is useless, when requested whether or not Telegram’s Web3 gaming sector will proceed to develop, Salo pointed to platforms like WeChat and Fb—which already boast their very own gaming ecosystems—as proof of the chance:

“We’re lucky to have a platform much like WeChat and Fb with an present sport ecosystem, and that’s an enormous market. Our person base is successfully the identical dimension.”

Salo acknowledged that Telegram’s gaming scene at present lacks main publishers and investor funding however expects exponential development. She added that the purpose is to succeed in a degree the place gamers play not simply to earn tokens however “as a result of it’s enjoyable”:

“We’re making an attempt to seize that feeling of enjoyable that emerges when folks do one thing for themselves, not only for cash.”

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