Bitpanda has elevated its involvement in sports activities by signing French tennis participant Gaël Monfils as its international model ambassador, noting that he “brings a wealth of expertise and keenness for cryptocurrency and digital asset buying and selling.”
An Early Investor in Crypto
In keeping with the crypto change, Monfils has been “an lively participant” within the crypto area since 2017, after being launched to digital belongings by a member of the family. He has constructed and manages his personal crypto funding portfolio.
“Gaël brings one thing that may’t be manufactured: authenticity,” mentioned Eric Demuth, CEO and Co-Founding father of Bitpanda.
Below the phrases of the multi-year deal, Monfils will put on the Bitpanda brand on his competitors sleeve in any respect ATP Tour and Grand Slam occasions. Moreover, Bitpanda customers will be capable of meet the tennis star, acquire behind-the-scenes entry, and obtain signed memorabilia.
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Within the ATP singles rating, Monfils is at present positioned forty second. He additionally has a big following on social media: 1.2 million on Instagram, 766.8K on X (previously Twitter), 452K on Fb, and 80.9K subscribers on YouTube.
He’ll first show the Bitpanda brand on the upcoming French Open Grand Slam occasion, also called Roland Garros. Final 12 months, the event attracted a cumulative tv viewers of roughly 318 million viewers, making it the most-watched tennis occasion globally in 2024.
The 2025 version shall be “broadcast throughout 220 territories on greater than 170 TV channels”, led by the next nationwide broadcasters. pic.twitter.com/z3FZMfGWpP
— The First Serve (@TheFirstServeAU) Might 16, 2025
Bitpanda’s Sports activities Presence
This new model ambassador deal comes solely weeks after the crypto change turned the primary sponsor of Swiss soccer membership FC Basel 1893.
Monfils will not be the one tennis participant related to the change, as Bitpanda additionally has partnerships with athletes comparable to Alexander Zverev, Stan Wawrinka, and Dominic Thiem. The crypto change additionally collaborates with the ATP Tour. Moreover, the European crypto model sponsors Paris Saint-Germain, FC Bayern Munich, and AC Milan.
Outdoors of crypto, retail buying and selling manufacturers are additionally investing closely in sports activities sponsorships. Among the many companies providing foreign exchange and contracts for variations (CFDs), Swissquote leads with an estimated spend of $15 million final 12 months, adopted by eToro and Plus500, which spent $10.5 million and $10.2 million, respectively.
Bitpanda has elevated its involvement in sports activities by signing French tennis participant Gaël Monfils as its international model ambassador, noting that he “brings a wealth of expertise and keenness for cryptocurrency and digital asset buying and selling.”
An Early Investor in Crypto
In keeping with the crypto change, Monfils has been “an lively participant” within the crypto area since 2017, after being launched to digital belongings by a member of the family. He has constructed and manages his personal crypto funding portfolio.
“Gaël brings one thing that may’t be manufactured: authenticity,” mentioned Eric Demuth, CEO and Co-Founding father of Bitpanda.
Below the phrases of the multi-year deal, Monfils will put on the Bitpanda brand on his competitors sleeve in any respect ATP Tour and Grand Slam occasions. Moreover, Bitpanda customers will be capable of meet the tennis star, acquire behind-the-scenes entry, and obtain signed memorabilia.
You might also like: How A lot Fancy Sport Sponsorships Really Value?
Within the ATP singles rating, Monfils is at present positioned forty second. He additionally has a big following on social media: 1.2 million on Instagram, 766.8K on X (previously Twitter), 452K on Fb, and 80.9K subscribers on YouTube.
He’ll first show the Bitpanda brand on the upcoming French Open Grand Slam occasion, also called Roland Garros. Final 12 months, the event attracted a cumulative tv viewers of roughly 318 million viewers, making it the most-watched tennis occasion globally in 2024.
The 2025 version shall be “broadcast throughout 220 territories on greater than 170 TV channels”, led by the next nationwide broadcasters. pic.twitter.com/z3FZMfGWpP
— The First Serve (@TheFirstServeAU) Might 16, 2025
Bitpanda’s Sports activities Presence
This new model ambassador deal comes solely weeks after the crypto change turned the primary sponsor of Swiss soccer membership FC Basel 1893.
Monfils will not be the one tennis participant related to the change, as Bitpanda additionally has partnerships with athletes comparable to Alexander Zverev, Stan Wawrinka, and Dominic Thiem. The crypto change additionally collaborates with the ATP Tour. Moreover, the European crypto model sponsors Paris Saint-Germain, FC Bayern Munich, and AC Milan.
Outdoors of crypto, retail buying and selling manufacturers are additionally investing closely in sports activities sponsorships. Among the many companies providing foreign exchange and contracts for variations (CFDs), Swissquote leads with an estimated spend of $15 million final 12 months, adopted by eToro and Plus500, which spent $10.5 million and $10.2 million, respectively.
