For the reason that daybreak of fintech, monetary companies firms have struggled to search out the candy spot of “excessive tech” vs. “excessive contact.” Nevertheless, in right now’s know-how saturated atmosphere, discovering the right stability between automation and private interplay is essential. Whereas know-how allows scalability and effectivity, prospects nonetheless worth connecting with a human for advanced monetary selections. This stability — the place excessive tech meets excessive contact — is shaping the way forward for digital banking.
Within the following Streamly video, Finovate Analysis Analyst David Penn speaks with Christopher Hollins, Head of Answer Gross sales and Supply at Silicon Valley Financial institution (SVB), who highlights the transformation of B2B consumer expectations by way of digital channels and the way SVB’s strategy combines high-touch and high-tech methods.
We spend plenty of time from a design perspective recognizing the person developments each on the buyer aspect, in addition to the enterprise aspect, and determining what’s essentially the most logical factor we are able to do to keep away from obstacles and make issues quite simple and easy. We at all times say, “We would like individuals to really feel snug doing banking at 4:17 pm and 4:17 am, which signifies that your digital capabilities have to be as much as snuff and that you have to be capable to create an expertise that they really feel snug working with you any time of day,” mentioned Hollins.
SVB is a division of First Residents Financial institution that gives business and personal banking companies to people and corporations. Initially based in 1983, SVB focuses on investing in high-growth firms that are usually on the reducing fringe of innovation. Actually, 50% of U.S. VC-backed tech firms with IPOs in 2024 are SVB shoppers.
Hollins sits on the helm of SVB’s World Answer Gross sales and Supply, the place he drives enterprise development and fosters workforce motivation. With a give attention to gross sales technique, design integration, and product advertising, Hollins’ workforce has efficiently executed methods that resonate with the distinctive calls for of the fintech business and the innovation financial system.
For extra video interviews, be sure you try Finovate’s different Streamly content material.
Photograph by Leonardo Iheme on Unsplash
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