Premium creator content material platform Viffy introduced a strategic alliance with rewards and engagement firm Finfare.
The alliance comes as Viffy goes stay with its answer that allows customers to assist their favourite creators and influencers by way of their on a regular basis purchasing at collaborating retailers.
Based in 2022, Viffy made its Finovate debut at FinovateFall 2023.
Premium creator content material platform Viffy went stay this week, asserting the launch of its platform in addition to a brand new strategic alliance with loyalty and rewards platform Finfare.
“As we speak is a milestone day for Viffy: We’re thrilled to announce that our platform is formally stay!” the corporate reported from its LinkedIn web page. “For the primary time ever, Viffy makes it attainable for creators to supply Premium Channels to their audiences, for audiences to assist their favourite creators by way of their on a regular basis purchasing, and for brick-and-mortar retailers to leverage their loyalty and gross sales powered by creator partnerships.”
Viffy’s premium creator content material platform empowers customers to drive creator subscriptions by purchasing with collaborating retailers all through the USA. Viffy units itself other than different premium creator content material platforms that depend on month-to-month funds for entry by giving customers the power to drive subscriptions by way of their on a regular basis spending. {Dollars} spent at collaborating retailers earn individuals credit that gasoline their subscriptions to their favourite creators. Viffy notes that $50 spent allows a month’s price of entry to a creator’s web page on the Viffy platform. This method, the corporate says, makes premium content material extra accessible and allows retailers to construct loyalty and engagement.
Courtesy of the alliance, Finfare will give Viffy and its customers entry to offers at tons of of common manufacturers. Finfare can even present the underlying fee linking know-how to energy this system by means of its Finfare Join providing. Finfare Join is Finfare’s rewards platform that allows companies to have interaction clients by way of extremely customized affords and rewards.
“This collaboration gives a significant income stream to Viffy, in addition to its content material creators, by way of our payment-linked affords, and affords unique offers from well-known manufacturers which can be valued by their followers,” Sadman Shakib, Director of Loyalty Options and Partnerships at Finfare Join, mentioned.
Based in 2021 and headquartered in Irvine, California, Finfare helps companies higher handle bills, use credit score, increase income, and successfully interact their clients. The corporate’s flagship merchandise additionally embrace Finfare Cash, which gives enterprise cost playing cards and expense administration. Finfare’s strategic alliance with Viffy comes within the wake of Finfare’s new branding, introduced in November.
“We’re thrilled to companion with Finfare and leverage the super capabilities of their Join platform,” Viffy CEO and Co-founder Sam Winslow mentioned. “At Viffy, we’re making a significant connection between on-line creator affect and real-world shopper spending. Collectively, we see a brilliant future forward, redefining how loyalty and engagement are fostered.”
Viffy made its Finovate debut at FinovateFall 2023, demonstrating a cellular app for its premium creator content material platform. Based in 2022, the corporate is headquartered in Newport Seashore, California.
Photograph by Kelly
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