Victoria d’Este
Printed: January 20, 2025 at 11:16 am Up to date: January 20, 2025 at 11:16 am

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January 20, 2025 at 11:16 am
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Binance Analysis’s 2024 report highlights important occasions and tendencies within the cryptocurrency business, predicting main matters to impression 2025.
For the cryptocurrency business, 2024 was an important yr, stuffed with noteworthy turning factors, altering storylines, and speedy growth in a number of industries. The total-year report from Binance Analysis presents an intensive examination of the occasions and tendencies that formed the yr, offering insights into the foremost matters which can be more likely to impression 2025.
Development of the Crypto Market and Macrotrends
The market worth of all cryptocurrencies elevated by 96.2% year-on-year (YoY) in 2024, peaking at $3.9 trillion earlier than settling at $3.4 trillion. This growth got here after a 108.6% rise in 2023, which was additionally an excellent yr. Notably, with advances of 40.7% and 59.5%, respectively, the primary and fourth quarters of 2024 have been very spectacular.
The introduction of spot Bitcoin exchange-traded funds (ETFs) in the USA in January was one of many yr’s key occasions. By the top of the yr, these ETFs had amassed about $105 billion in whole property and acquired round $35 billion in internet inflows. This development strengthened Bitcoin’s standing as a well-liked funding whereas additionally bettering market accessibility.
Market optimism was additional enhanced by the U.S. Federal Reserve’s September rate of interest lower resolution and favorable regulatory expectations that adopted the U.S. presidential election. The cryptocurrency market reached unprecedented heights on account of these advantageous macroeconomic elements combining with rising institutional curiosity.
Bitcoin’s Comeback and Ecosystem Improvement
With its market domination surpassing 60% for the primary time since 2021, Bitcoin continued to be a scorching matter in 2024. The asset’s efficiency was enormously influenced by the adoption of spot Bitcoin ETFs, which enabled it to achieve $100,000 in December. Moreover, Bitcoin did higher than typical asset courses, enhancing its standing as a prime funding instrument.
Whereas the ecosystem noticed a 6,400% rise within the whole worth locked (TVL) of decentralized finance (DeFi), the fourth halving occasion of the yr decreased the yearly situation of Bitcoin. The asset’s trajectory is anticipated to be formed as we enter 2025 by the maturity of Bitcoin ETFs, doable acceptance by the brand new U.S. authorities, and developments in Layer 2 (L2) options.
Ethereum and Aggressive Layer-1 Techniques
By controlling necessities like market capitalization, commerce quantity, and DeFi TVL, Ethereum maintained its place as the highest alt-L1 community in 2024. Nevertheless, because of its low cost transaction prices and rising developer curiosity, Solana surpassed Ethereum when it comes to every day transactions and energetic addresses. Whereas stablecoin acceptance on its community remained comparatively modest, Solana additionally broke all-time highs in transaction charges and the variety of decentralized exchanges.
With the approaching Pectra replace and the rise of latest decentralized apps influencing its prospects for 2025, the Ethereum ecosystem skilled constant progress. Within the meantime, main enhancements in scalability and protocol upgrades have been additionally introduced by different Layer-1 networks, together with Avalanche, Tron, and Sui.
Options for Layer-2 Scaling and Token Dynamics
In 2024, quite a few token launches spanning optimistic and zero-knowledge rollups signaled the Layer-2 (L2) ecosystem’s explosive progress. Regardless of not having a local token, Base, an L2 created by Coinbase, was the best-performing platform, gaining 39% of TVL and 67% of every day energetic customers.
The capability of L2 networks to maintain person engagement and capital inflows with out closely relying on token incentives might be essential as 2025 attracts close to. Development is anticipated to be sustained by improvements in ecosystem growth and scaling options.
The Renaissance of DeFi
TVL elevated by 119.7% year-to-date (YTD) to $119.3 billion in 2024, marking a big resurgence of decentralized financing. The rise of on-chain monetary primitives, improved person interfaces that mimicked centralized exchanges, and heightened institutional involvement all contributed to its comeback.
The core Cash markets and DEXes, two DeFi subsectors, achieved important milestones, and elevated competitors throughout protocols spurred innovation. These patterns present that DeFi is making regular headway towards wider acceptance and sensible makes use of.
Stablecoins and the Improvement of the Market
In 2024, stablecoins had great progress, reaching a excessive market worth of $205 billion earlier than ending marginally decrease at $204 billion. Tether’s (USDT) market capitalization elevated by 50.2%, sustaining its place because the market chief. Nevertheless, because of a change in person preferences, USD Coin (USDC) elevated its market share by 82.4%.
Launched in late 2023, Ethena’s USDe shortly turned the third-largest stablecoin, with a market valuation of $5.9 billion on the finish of 2024. It’s projected that the event of yield-bearing stablecoins and the expansion of stablecoin use instances will proceed to be main themes in 2025.
Memecoins and Web3 Gaming
Though it underperformed compared to the bigger cryptocurrency market, the Web3 gaming business recorded a 44% achieve in general market valuation. Despite this, the sector hit vital benchmarks, comparable to a 580% rise within the variety of distinct energetic wallets interacting with video games. Video games like “Off the Grid” confirmed how broadly accepted blockchain-based gaming could turn into.
The market worth of memecoins elevated by 212% in 2024, making them the best-performing crypto subsector. This market was managed by Ethereum and Solana, with Solana rising because the go-to community for buying and selling memecoins due to its inexpensive charges and well-rounded product line. The rise of internet sites comparable to Pump.enjoyable additional solidified the financial and cultural affect of memecoins.
Integration of Crypto and AI Brokers
In 2024, the connection between crypto and synthetic intelligence turn into more and more standard. AI brokers that have been fueled by frameworks comparable to ai16z’s ElizaOS and Virtuals Protocol attracted market curiosity. These brokers demonstrated the potential for extra blockchain and AI integration by concentrating on functions starting from market evaluation to leisure.
The emergence of AI swarms, the involvement of typical tech companies in AI brokers, and the creation of AI-powered decentralized programs are a number of the main tales on this subject. It’s anticipated that these developments will choose up steam in 2025 and affect the route of the cryptocurrency sector.
DePIN and Decentralized Social Networks
Decentralized Social (DeSoc) platforms encountered difficulties in 2024, as seen by the sharp decline in every day distinctive energetic wallets on the finish of the yr. Nevertheless, by shifting towards developer-centric options and connectors, some dApps, like Farcaster, confirmed resiliency.
Decentralized bodily infrastructure networks (DePIN) have garnered curiosity because of their sensible makes use of in power, telecommunications, and computing. Regardless of difficulties in producing cash, the business continues to be a viable path for blockchain adoption.
Developments in Investments and Capital Inflows
In 2024, Web3 tasks acquired 1,432 investments totaling $9.2 billion in financing. With $4 billion, infrastructure tasks acquired the most important portion of funding, adopted by the gaming and DeFi industries. The continued curiosity in blockchain know-how and its many makes use of is demonstrated by this funding exercise.
It’s anticipated that world financial coverage, legislative adjustments, and the continual convergence of AI and cryptocurrency will proceed to be on the forefront. Moreover, developments in L2 options, the maturing of stablecoin markets, and the expansion of the ecosystems for Ethereum and Bitcoin will all be essential.
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About The Writer
Victoria is a author on a wide range of know-how matters together with Web3.0, AI and cryptocurrencies. Her intensive expertise permits her to jot down insightful articles for the broader viewers.
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Victoria d’Este
Victoria is a author on a wide range of know-how matters together with Web3.0, AI and cryptocurrencies. Her intensive expertise permits her to jot down insightful articles for the broader viewers.