Alisa Davidson
Revealed: June 23, 2025 at 3:00 am Up to date: June 23, 2025 at 3:00 am
Edited and fact-checked:
June 23, 2025 at 3:00 am
In Temporary
Bitget has partnered with MotoGP to advertise the mixing of cryptocurrency into motorsport by way of a marketing campaign led by Jorge Lorenzo, combining on-site activations and digital initiatives throughout key Grand Prix occasions in 2025.
Cryptocurrency trade and Web3 firm Bitget introduced that it has entered right into a partnership with MotoGP, a premier motorbike highway racing collection. As a Regional Companion for chosen Grand Prix occasions in Europe and Southeast Asia, Bitget goals to combine digital property into the motorsport atmosphere.
The collaboration begins on the Mugello Circuit throughout the Italian Grand Prix and represents a convergence of technological precision and digital finance. The partnership shall be current at varied main MotoGP races in 2025, together with these in Italy, Germany, Spain, and Indonesia, connecting the communities of motorsport and cryptocurrency by way of shared themes of efficiency and flexibility.
“Racing is a sport of milliseconds; crypto is a market of micro-decisions. This partnership is our manner of displaying the world that success — on the monitor or on the charts — comes right down to good strikes and fearless execution,” stated Gracy Chen, CEO of Bitget, in a written assertion. She added, “We’re excited to affix MotoGP in placing energy, precision, and potential into the palms of each person and each fan.”
Jorge Lorenzo Leads Bitget’s MotoGP Marketing campaign
On the heart of the marketing campaign is three-time MotoGP World Champion Jorge Lorenzo, whose constant give attention to efficiency and self-discipline aligns with the core message of Bitget’s “Make It Depend” initiative.
“I’ve all the time believed that you just win races not simply on intuition — however by making each lap, each line, each second depend. It’s the identical mindset Bitget brings to buying and selling, and I’m proud to be a part of this story,” stated Jorge Lorenzo in a written assertion. He added, “The worlds of MotoGP and crypto aren’t as totally different as they appear — they each reward those that keep sharp and assume quick.”
The marketing campaign contains on-site promotional actions, curated VIP engagements, and a spread of digital efforts spanning a number of platforms. Throughout the Mugello occasion, chosen media and key opinion leaders shall be granted behind-the-scenes entry to the paddock and rider interactions, combining the dynamic ambiance of race weekend with a branded presence designed by Bitget.
“MotoGP is constructed on precision, innovation, and high-speed choices — values that align naturally with Bitget,” stated MotoGP CCO Dan Rossomondo in a written assertion.
This partnership builds on Bitget’s earlier collaborations with figures and organizations reminiscent of Lionel Messi, Juventus, and LALIGA, additional establishing its method to connecting digital finance with broader cultural sectors. With a person base exceeding 120 million and every day buying and selling volumes surpassing $20 billion, the corporate stays targeted on repositioning the dialog round cryptocurrency from market instability to strategic development.
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About The Creator
Alisa, a devoted journalist on the MPost, focuses on cryptocurrency, zero-knowledge proofs, investments, and the expansive realm of Web3. With a eager eye for rising traits and applied sciences, she delivers complete protection to tell and have interaction readers within the ever-evolving panorama of digital finance.
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Alisa Davidson
Alisa, a devoted journalist on the MPost, focuses on cryptocurrency, zero-knowledge proofs, investments, and the expansive realm of Web3. With a eager eye for rising traits and applied sciences, she delivers complete protection to tell and have interaction readers within the ever-evolving panorama of digital finance.
Extra articles
