For monetary establishments, progress includes deepening relationships with present prospects. At a time when switching monetary establishments comes at a low price and fintechs provide most of the similar advantages as conventional banks, buyer engagement and monetary wellness have change into strategic priorities.
For conventional monetary establishments whose choices can appear static, offering personalised experiences that assist prospects save smarter, construct higher monetary habits, and really feel extra accountable for their monetary lives may also help retain and win over purchasers. The banks that succeed will likely be these that may embed themselves into prospects’ day-to-day monetary choices.
At FinovateSpring 2026, 5 corporations are targeted on serving to banks do precisely that. From financial savings and monetary wellness instruments to engagement platforms and next-generation client experiences, these options are designed to drive loyalty, enhance product adoption, and ship measurable worth to each prospects and establishments.
Plinqit
Enterprise HYS by Plinqit helps banks compete for deposits whereas giving small and medium-sized companies (SMBs) more practical methods to handle their money. The platform is designed to drive deposit progress by providing high-yield financial savings experiences tailor-made to enterprise prospects, an space the place many conventional banks have struggled to distinguish.
Headquartered in Ann Arbor, Michigan and based in 2015, Plinqit permits monetary establishments to draw and retain SMB deposits with out overhauling their present infrastructure which finally helps stage the enjoying discipline to compete towards bigger rivals and digital-first challengers.
Goodfin
Goodfin is increasing entry to different investments by opening institutional-grade alternatives to a broader vary of traders. Its platform is designed to assist monetary establishments and fintechs provide differentiated wealth-building instruments similar to non-public fairness, enterprise capital, and pre-IPO offers that transcend conventional shares and bonds.
Based in 2022 and headquartered in San Francisco, Goodfin permits banks to satisfy rising buyer demand for entry to different belongings, whereas positioning themselves as gateways to extra subtle funding alternatives.
Degree
Degree helps auto lenders cut back losses by figuring out and recovering missed worth in whole loss insurance coverage claims. Its AI-powered claims administration platform centralizes workflows right into a single portal, enabling lenders to detect undervalued claims and dispute them at scale.
Backed by licensed claims consultants, Degree combines automation with human oversight to extend recoveries, cut back deficiency balances, and speed up time to cost. Headquartered in New York and based in 2023, the corporate gives banks, credit score unions, and lenders a means to enhance operational effectivity whereas straight impacting the underside line.
BankUniverse
BankUniverse delivers a privacy-first intent engine that helps monetary establishments determine and convert high-value prospects with out counting on delicate private knowledge. By analyzing consumer intent alerts slightly than private identifiers, the platform permits banks to drive digital gross sales whereas sustaining sturdy knowledge privateness requirements.
Based in 2024 and headquartered in Greece, BankUniverse helps establishments enhance conversion charges whereas navigating rising regulatory and client expectations round knowledge safety.
Bluum Finance
Bluum Finance offers a unified platform for embedded investing, combining brokerage, custody, and reporting right into a single API. Its infrastructure permits monetary establishments and fintechs to launch totally compliant funding choices shortly, with out the complexity and price usually related to constructing these capabilities in-house.
Based in 2025 and headquartered in Los Angeles, Bluum enhances its providing with AI-powered advisory instruments that ship personalised funding experiences. The platform is constructed for a variety of suppliers trying to convey investing into their present buyer journeys.
Why banks ought to care
Monetary wellness and engagement are shortly turning into major drivers of progress as a substitute of nice-to-have options. Banks are underneath stress to extend deposits, deepen relationships, and create new income streams whereas competing with fintechs which are typically extra agile and user-focused. Platforms that assist prospects save extra successfully, entry new funding alternatives, or obtain extra personalised monetary steering can translate straight into larger balances, stronger loyalty, and elevated product utilization.
On the similar time, these instruments allow banks to increase their function in prospects’ monetary lives with out considerably rising operational complexity. Whether or not it’s embedding investing capabilities, bettering digital acquisition, or unlocking ignored sources of worth in present portfolios, monetary wellness platforms provide a sensible means for establishments to drive each buyer outcomes and enterprise efficiency.
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