Opinions expressed by Entrepreneur contributors are their very own.
As somebody who recurrently speaks with CEOs about their industries, paths and philosophies, my dialog with Jon Yaged, CEO of Macmillan, stood out. It wasn’t nearly books or publishing — it was about values, tradition and the function of enterprise leaders in a time of social friction.
What stunned me wasn’t Jon’s ardour for literature — that was anticipated — however how candidly he spoke in regards to the challenges Macmillan faces in a world the place books are being banned.
Guide banning could sound like a relic, however as Jon defined, it is a rising subject. Colleges and libraries throughout the nation are below stress to take away books that tackle race, gender and id. For Macmillan, one of many “Huge 5” U.S. publishers, this is not only a gross sales subject — it is cultural and political. Jon made it clear: their function is not to publish what’s comfy, however what’s vital. And that comes with danger, particularly when distributors, faculties or native governments push again.
Associated: 7 Methods Entrepreneurs Can Sharpen Their Management Abilities and Drive Enterprise Progress
We additionally mentioned what it means to be a CEO amid cultural pushback. Jon would not take a performative strategy. He would not attempt to be loud or overly polished about Macmillan’s values. As a substitute, he focuses on listening, standing agency and partnering with those that share their mission. That form of readability stood out. Management is not all the time about combating loud battles — generally it is about quietly defending area for discourse, with conviction.
Our dialog turned to AI and its influence on publishing. Jon’s view was pragmatic: use AI to streamline operations, enhance accessibility and assist editors — not change them. He wasn’t overly optimistic or alarmist — he merely noticed AI as a device that wants considerate dealing with. For an business typically seen as conventional, Macmillan seems forward-looking — with out dropping its editorial soul.
There’s one thing right here for leaders in any business. Jon is navigating an organization on the intersection of tradition, politics and innovation. He isn’t main with concern or distraction — he is main with readability. What is the mission? Who’re we serving? The place can we evolve with out compromising our ideas? These are questions value asking, whether or not you are in publishing or working a tech startup.
What I took from this interview was a deeper understanding of how management and tradition intersect. Jon Yaged is not attempting to make a spectacle of Macmillan’s stance — he is working to maintain the lights on for writers and tales that matter. And in a time when polarization and noise dominate, that quiet resolve made an enduring impression.
As somebody who recurrently speaks with CEOs about their industries, paths and philosophies, my dialog with Jon Yaged, CEO of Macmillan, stood out. It wasn’t nearly books or publishing — it was about values, tradition and the function of enterprise leaders in a time of social friction.
What stunned me wasn’t Jon’s ardour for literature — that was anticipated — however how candidly he spoke in regards to the challenges Macmillan faces in a world the place books are being banned.
Guide banning could sound like a relic, however as Jon defined, it is a rising subject. Colleges and libraries throughout the nation are below stress to take away books that tackle race, gender and id. For Macmillan, one of many “Huge 5” U.S. publishers, this is not only a gross sales subject — it is cultural and political. Jon made it clear: their function is not to publish what’s comfy, however what’s vital. And that comes with danger, particularly when distributors, faculties or native governments push again.
The remainder of this text is locked.
Be part of Entrepreneur+ immediately for entry.

