Gregory Pudovsky
Revealed: September 19, 2025 at 4:33 am Up to date: September 19, 2025 at 4:33 am
In Transient
MEXC’s 2025 Q1–Q2 survey exhibits international crypto adoption rising as customers more and more view digital belongings as an inflation hedge, with regional variations in buying and selling exercise, memecoin use, and portfolio distribution.

MEXC, one of many world’s main cryptocurrency exchanges, has revealed its Q1–Q2 2025 consumer survey, mapping the shifting face of worldwide crypto adoption. The report illustrates how adoption is influenced by financial stress, cultural elements, and market cycles, revealing sharp contrasts between areas.
Amid persistent inflationary pressures and foreign money weak spot, crypto is more and more seen as a safe-haven asset. The share of worldwide customers citing crypto as a hedge towards inflation surged from 29% to 46% in Q2. East Asia recorded essentially the most dramatic rise — from 23% to 52%, whereas the Center East practically doubled from 27% to 45%, underscoring the position of macroeconomic instability in accelerating digital asset adoption.
Key Takeaways:
World share of customers citing crypto as an inflation hedge rose from 29% in Q1 to 46% in Q2, with East Asia, Southeast Asia, and the Center East main.
Latin America drives community-led adoption: memecoin possession climbed to 34%, and 63% of recent customers cite passive revenue as their entry level.
South Asia leads in buying and selling exercise, with spot buying and selling as much as 52% and monetary independence being the highest motivation for 53% of customers.
Public chain tokens stay the portfolio spine (65%+ globally).
Investor wealth is redistributing: high-net-worth wallets ($20k+) declined in East Asia (39% → 33%), whereas mid-tier holdings expanded.
Regional Contrasts
Latin America has grow to be the cultural coronary heart of crypto. Memecoin adoption rose from 27% to 34%, the best international development, whereas 63% of recent entrants recognized “incomes passive revenue” as their major motivation. This displays a retail-driven market the place yield and neighborhood tokens play a central position.
South Asia is the worldwide buying and selling powerhouse. Spot buying and selling surged from 45% to 52%, nicely above the worldwide common, and 53% of customers pointed to monetary independence as their driver. With a youthful, mobile-first inhabitants and restricted entry to conventional finance, the area is changing into essentially the most dynamic retail buying and selling setting.
South Asia continues to outpace different areas in futures buying and selling (46%), whereas Europe exhibits extra measured adoption, staying nearer to international averages throughout classes.
Portfolio and Market Habits
Public chain tokens stay the cornerstone of crypto portfolios, with over 65% of worldwide customers holding them. Confidence is highest in Latin America (74%) and Southeast Asia (70%), the place traders see blockchain infrastructure as long-term worth.
Stablecoins held regular at ~50% globally, suggesting a stability between threat aversion and seek for yield. Futures buying and selling confirmed diverging behaviors: South Asia (46%) and Southeast Asia (38%) outpaced the worldwide common of 29%, whereas Latin America dropped to 19%, indicating a tilt towards lower-risk methods.
In the meantime, wealth distribution is shifting. Excessive-net-worth wallets ($20k+) fell in East Asia from 39% to 33%, reflecting profit-taking and regulatory headwinds. On the similar time, mid-tier wallets ($5k–$20k) expanded, signaling broader however extra evenly distributed participation.
Outlook for Q3 2025
Survey outcomes counsel a number of key developments, every formed by underlying financial and cultural drivers:
Inflation hedge adoption will preserve rising. With international macro uncertainty persisting, tender fiat currencies, and ongoing inflation in areas like East Asia and the Center East, defending wealth from devaluation is changing into the first driver of adoption. If present pressures stay, “wealth safety” may grow to be the highest entry level throughout all areas by Q3.
Shift from hypothesis to structured buying and selling. As the worldwide crypto market enters a late bull section, threat urge for food is evolving. Futures and margin buying and selling—already climbing in South Asia (46%) and Southeast Asia (38%)—are prone to broaden additional, particularly if volatility picks up. This displays a transition away from entertainment-driven entry factors towards extra structured, yield-seeking methods.
Portfolio diversification will speed up. Retail enthusiasm for memecoins and rising narratives like AI tokens is anticipated to gasoline short-term inflows, however the survey exhibits these classes stay unstable. Public chain tokens and platform tasks will stay dominant “core holdings,” underscoring that traders are balancing hype cycles with infrastructure confidence.
Wealth tiers are polarizing. Whereas high-value wallets ($20k+) are declining in areas going through tighter regulation (notably East Asia), mid-tier portfolios are increasing globally. This redistribution suggests capital is being unfold extra evenly throughout a wider consumer base, reinforcing crypto’s position as an accessible monetary instrument.
“Crypto adoption is evolving in several methods and paces the world over, and there’s no one-size-fits-all method,” mentioned Tracy Jin, COO at MEXC. “From inflation hedges in East Asia to community-led development in Latin America, these regional dynamics spotlight the significance of tailor-made options. At MEXC, we’re dedicated to offering merchandise that meet native wants whereas strengthening international belief within the crypto ecosystem.”
About MEXC
Based in 2018, MEXC is dedicated to being “Your Best Technique to Crypto”. Serving over 40 million customers throughout 170+ nations, MEXC is understood for its broad collection of trending tokens, frequent airdrop alternatives, and low buying and selling charges. Our user-friendly platform is designed to assist each new merchants and skilled traders, providing safe and environment friendly entry to digital belongings. MEXC prioritizes simplicity and innovation, making crypto buying and selling extra accessible and rewarding.
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About The Writer
Gregory, a digital nomad hailing from Poland, isn’t solely a monetary analyst but additionally a priceless contributor to varied on-line magazines. With a wealth of expertise within the monetary trade, his insights and experience have earned him recognition in quite a few publications. Utilising his spare time successfully, Gregory is presently devoted to writing a e book about cryptocurrency and blockchain.
Extra articles

Gregory, a digital nomad hailing from Poland, isn’t solely a monetary analyst but additionally a priceless contributor to varied on-line magazines. With a wealth of expertise within the monetary trade, his insights and experience have earned him recognition in quite a few publications. Utilising his spare time successfully, Gregory is presently devoted to writing a e book about cryptocurrency and blockchain.

