Gregory Pudovsky
Printed: June 23, 2025 at 1:00 pm Up to date: June 23, 2025 at 5:18 am
In Temporary
Reef Chain introduced a three-year principal partnership with Crawley City Soccer Membership beginning within the 2025-2026 season to advertise blockchain know-how via soccer, that includes branding on kits, stadium, and digital platforms, alongside modern fan engagement initiatives.
Reef Chain, the EVM-compatible blockchain designed to make Web3 accessible to mainstream audiences, right this moment publicizes its landmark three-year Principal Partnership with Crawley City Soccer Membership, commencing with the 2025-2026 season.
The partnership marks a major milestone for Reef Chain because it expands into mainstream sports activities advertising and marketing, leveraging soccer’s international attain to introduce blockchain know-how to new audiences worldwide. Reef Chain will function prominently on Crawley City’s house and away shirts, in addition to throughout Broadfield Stadium and the membership’s digital platforms.
Derek E. Silva, Chief Operations Officer of Reef Chain, stated: “This partnership represents a pivotal second in our mission to carry blockchain know-how into on a regular basis life. Soccer has unmatched energy to attach communities globally, and thru Crawley City FC, we will showcase how our know-how enhances real-world experiences. We’re not simply sponsoring a soccer membership – we’re becoming a member of a neighborhood that shares our values of innovation, accessibility, and forward-thinking approaches.”
The collaboration supplies Reef Chain with a singular platform to exhibit its know-how’s sensible purposes whereas reaching soccer followers throughout the globe. For a blockchain platform targeted on person accessibility, partnering with a progressive English soccer membership affords genuine engagement alternatives that stretch far past conventional cryptocurrency communities.
The partnership has notably genuine foundations, with Silva having been an energetic member of the net WAGMI United neighborhood since 2022, recurrently collaborating in match watchalongs with fellow supporters. The preliminary connection was facilitated by Entitled., WAGMI United’s main neighborhood supervisor, who launched Silva to Vice Chairman Ben Levin, resulting in formal negotiations for this groundbreaking deal.
Via this partnership, Reef Chain will implement a number of modern applications, together with:
Digital fan engagement experiences using blockchain know-how
Group-focused initiatives benefiting native supporters and residents
Subsequent-generation match-day experiences at Broadfield Stadium
The deal considerably enhances Reef Chain’s international visibility, notably in European markets, whereas offering the platform to exhibit real-world blockchain purposes past conventional DeFi and buying and selling use circumstances.
Preston Johnson, Co-Chairman of Crawley City FC, added: “WAGMI United has at all times been dedicated to innovation in soccer, and Reef Chain represents precisely the type of progressive associate we’ve been searching for. This partnership creates thrilling prospects for each organizations and our respective communities.”
Silva concluded: “We’ve discovered the proper associate in Crawley City FC – a membership that, like us, isn’t afraid to innovate and check out new approaches. Collectively, we’ll present the world how blockchain know-how can improve the attractive sport whereas constructing stronger communities each on-line and offline.”
The formal unveiling of the partnership will happen at a house sport at Broadfield Stadium close to the start of the season, the place Reef Chain will exhibit among the modern applied sciences and experiences deliberate for the upcoming season.
About Reef Chain
Reef Chain is an EVM-compatible blockchain designed to make Web3 accessible to mainstream audiences. Constructed on the Substrate framework, Reef affords excessive scalability, inexpensive transactions, and a large ecosystem of decentralized purposes. Via its core apps like Reef Chain Pockets, ReefScan, and ReefSwap, Reef is simplifying blockchain know-how for customers worldwide.
About Crawley City Soccer Membership
Based in 1896, Crawley City FC is knowledgeable soccer membership based mostly in West Sussex, England. The membership performs at Broadfield Stadium and has a wealthy historical past of working its approach up via the English soccer pyramid. Since 2022, Crawley City has been owned by WAGMI United, an modern possession group bringing new approaches to soccer membership administration.
For additional data, please contact: Cassie Doubleday Reef Chain [email protected]
Press Workplace Crawley City Soccer Membership [email protected] 01293 410000
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About The Writer
Gregory, a digital nomad hailing from Poland, just isn’t solely a monetary analyst but additionally a beneficial contributor to varied on-line magazines. With a wealth of expertise within the monetary trade, his insights and experience have earned him recognition in quite a few publications. Utilising his spare time successfully, Gregory is presently devoted to writing a ebook about cryptocurrency and blockchain.
Extra articles
Gregory, a digital nomad hailing from Poland, just isn’t solely a monetary analyst but additionally a beneficial contributor to varied on-line magazines. With a wealth of expertise within the monetary trade, his insights and experience have earned him recognition in quite a few publications. Utilising his spare time successfully, Gregory is presently devoted to writing a ebook about cryptocurrency and blockchain.
